The #ITGTopShelfie interview series focuses on the beauty routines of the lovable, consummate, and loyal Into The Gloss reading community. Submit your own on Instagram – post your Top Shelfie (tag us @intothegloss!) And add the hashtag #ITGTopShelfie so you can be featured on ITG.
“Hello! I’m Maddie Ziegler and I’m a dancer and actress. I started dancing competitively when I was four, and then I started wearing makeup too. At six, I was wearing false eyelashes and red lipstick – it is Crazy. I wore more makeup then than I do now. I think I’m so obsessed with makeup because these are some of my first memories.
When I was six years old, I knew my mother had bad makeup. I would look around the other girls and know that my makeup didn’t look like hers. [Laughs] I started teaching myself how to do my own makeup by watching tutorials on YouTube. Michelle Phan was my number one – when I found her I said, “Oh my god, what is this world?” I also watched a lot of videos of the Pixiwoo girls and eventually started making all kinds of people. I’ve practiced a lot and gotten good, and when I was eight or nine I put makeup on for all the seniors in the dance studio because they loved the way I did. I would literally show up early to do all of the hair and makeup.
Another thing I’ve done is steal my mom’s perfumes and wear them to dance. I don’t think I got my own perfume until I was 10 or 11 years old and even then it was just something I found cool and grown up. I remember my mom having Marc Jacobs Daisy and some Kate Spade perfumes … it’s a really full moment for me because now I am the face of Kate Spade’s new fragrance. There’s still a part of me that says, “How does this happen?” My relationship with perfume has definitely changed a lot as I got older. At some point it stopped being a pointless thing – like, oh, I have to put on perfume before I walk out the door – and became a matter of self-care. I want to smell good and feel safe.
I have some friends who wear different fragrances depending on their outfit, but that doesn’t make sense to me. I want to be known for a particular scent when you hug me or when I walk into a room, so I stick with one scent. I definitely like perfumes that are very feminine, floral and airy – with candles I like intense, woody smells, but for perfumes it has to be light and bright. I had been using Giorgio Armani’s Sì for about four years, and I switched to Kate Spade when I started working with them. I still use Sì sometimes because I’m nostalgic for it and people know that’s my smell, but I’ve got so many compliments on this new one. To me, the best compliment you can get is when someone says you smell nice.
I feel like people don’t know I have sensitive acne prone skin. I guess I don’t show it off as often as I should. My skin care routine has been a lot of trial and error, but one thing that really helped is Sonya Dakar. She is an amazing esthetician and her products are fantastic. I really like that they are all clean and fragrance free. I use their Silver Clarifying Wash, which cleanses my skin but is still gentle. I always use a gentle face wash. At the moment my skin was super dry so I like to use Sonya’s Flash Facial next. It literally removes all of my dead skin in a minute. It’s so crazy I love it. I am very fond of oil serums and Sonya has this amazing omega oil that makes my face look very moist. I also love Riley UFO Oil this Sunday which I recommended to everyone because it really does get rid of my pimples. And before I go to sleep, I apply Mario Badescu’s dry lotion to any pimples I currently have. I know I need to get better to drink water. It makes a difference in my skin, I’m just really bad at keeping up with it!
In quarantine, I don’t wear any make-up at all. But when I do my makeup, it’s a great way to express myself creatively. As I said, I’ve been watching YouTube since I was six. Of course, I adopted a lot of techniques from my makeup artist Tonya, who has always been my makeup artist, but I’ve also learned so much from videos. Much of my inspiration comes from drag culture. There are so many incredible makeup artists who are drag queens. I love to be inspired by their crazy, creative looks and add little clues to my natural look.
I usually start with a light base like a tinted moisturizer or the Maifanshi Moisture Foundation from Koh Gen Do. But sometimes I just go for Nars Radiant Creamy Concealer. I always, always use a cream blush. I was recently working on a collection for Morphe, and it was the first collaboration where someone could contribute to the formulas. That was really cool because I made the products exactly the way I wanted them. I use the creme blush from my collection every day because of course I’ve literally been looking for something like this for years. It’s called Wondertint, and it has an almost foamy, velvety texture that really looks like skin. It’s not sticky, it stays on all day, it goes really well together and you only need two small dots. Plus, it goes well with powders, which is usually difficult to do with cream formulas. Anyway, it’s perfect. I also use the Dew Bomb highlighter from my collection. I love doing graphic liners because I can hold my face naturally and the pop on my eyes adds so much. I can use a wet liner brush to make an eyeliner out of any eyeshadow, but otherwise I’m obsessed with Suva’s gel liner. I feel these are giving me the best results because they are so easy to manipulate and so pigmented. I love a bright look.
In my everyday life I stick to all creams. But with stage make-up, everything is powder because it stays the longest. When you sweat backstage and make quick changes, you need a good base that won’t move. All of my stage make-up was MAC. I remember adjusting blush and eyeshadow palettes … Woodwinked was my favorite shade of eyeshadow. I have no idea how to remember it. Some studios want their dancers to have a specific look, but I could do what I wanted. Stage lights wash you out, so I’ve usually used a foundation that is a little darker than my natural hue, lots of blush and lots of outline. For my eyes, a classic smoky bronze eye with a winged liner and false eyelashes was my first choice. Sometimes I had to do my eyelashes in a moving car, so I had to get good at it. I know some people use tweezers, but I’ve only ever used my fingers – the real trick is to let the lash glue get sticky. If you apply the glue and only apply the eyelashes, they will move. I wait 15 to 30 seconds for the glue to go sticky, then I place them starting at the outer corners of my eyes and working my way to the inner corners.
When I look back, the only thing I regret is my brows. I wouldn’t even touch her back then – I look at old dance photos and my makeup looks so incomplete. But the brows weren’t such a big trend back then! Now I can’t leave the house without applying an eyebrow gel. I love the feather-light brow look and I swear by Benefits clear brow gel. I feel like a lot of brow gels slowly crisp and peel off as the day progresses. Do you know what i mean? Or they don’t work at all. But the advantage is the perfect balance. It doesn’t leave any weird buildup on my browbones and will keep them in place for so long. I’ve been using this for two or three years. The only time my brows get plucked is when Tonya does. She is the forehead queen. When I was 11, I plucked them a lot – just this one time. And when Tonya saw me, she said: “What did you do ?!” I apologized so much and literally haven’t touched her since then.
I don’t want other fragrances to fit in my perfume, so I like it when my body products are fragrance-free. Plus, it’s better for my sensitive skin anyway. I like dr Bronner’s shaving soap, very much. It’s made specifically to shave and I don’t really know why it’s any different, but it’s so amazing. I read somewhere that coffee body scrubs are supposed to bring back blood flow to your skin and wake it up. I don’t know if it’s true or not, but I bought one on Amazon and I love it. I use it in small circles in my legs and I love that it has a natural smell that is not overpowering. I take the same approach with my hair products. I love it when you can tell my hair has just been washed – it smells fresh, but it’s not difficult. My hair is naturally wavy and I always have a few curls underneath. It can literally look wild at times, but I’ve learned to like my natural hair because I don’t want to damage it when I’m not working. Florido does my cut and my color and he’s amazing. I haven’t been with him in so long – I’ve got quarantine hair. In all honesty, I’m just glad how long it took. “
– as ITG said
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