Any kid in the ’90s would have stashed a few CDs somewhere in the house when using disc players was still a thing. I know a lot of me are scratched and unusable now, so I would probably be recycling them soon.
But Lenne and Hanny Zulkiflly thought, why not use their father’s CD supply in their own house instead?
Now painting on canvas had always felt a bit overwhelming for her. However, they found that CDs with the paint were a little more forgiving than canvas because it is easier to undo a mistake.
It encouraged her to experiment more with it, especially Lenne, who doesn’t paint as much as Hanny. As soon as they felt more confident in their art, Sisters and Brushes were born.
The process of painting on CDs
Sisters and Brushes actually started in early January so their business has not been in business for more than 2 weeks so far.
The sisters Lenne (left) and Hanny (right) Zulkiflly / Image Credit: Sisters And Brushes
The first step in the process is preparing the CD, depending on whether customers want the graphics on a clear or opaque CD.
If they want a clear CD, Lenne and Hanny remove the labels on the CD with adhesive tape. When customers choose an opaque one, they just cover the labels with white acrylic paint.
Prepare the base of the CD to be either a clear (left) or an opaque (right) / Photo Credit: Sisters And Brushes
Then they start painting. There are currently three different brands of acrylic paint in use including Reeves, Art Ranger and Derwent Academy, as well as a range of Artpac brushes.
“When it comes to ideas, we really only paint what comes to mind and present them to others to buy,” Lenne told Vulcan Post.
While they haven’t made a lot of customizations for their clients, they are open to it when they receive requests.
Once you are satisfied with the art you have completed on the CD, you will apply several coats of clear varnish spray as a protective coating on the CDs.
“The more complicated the design, the longer it takes to complete. And waiting for the pictures to dry in between is no fun, ”said Lenne.
Painting a kiwi design on an opaque CD / Photo credit: Sisters And Brushes
The CD inventory will soon no longer be sufficient
They have already sold over 50 CD artwork since January 3, 2021 when they started and they are not running out of CDs to paint on anytime soon.
“We had the feeling that our business was well received by our fellow human beings and on Instagram, although we had only just started,” said Lenne.
Well, a stash of 50 CDs lying around the house waiting to be used or thrown away is quite a number in my opinion, but apparently that’s only a fraction of how many sisters have in their house.
“We currently have too many CDs for us to cover for more than 6 months. But if one day they go out, we plan to buy new ones in physical stores or from Shopee, ”shared Lenne.
Most of their customers are based in Sabah, their home state. And they’re all between 18 and 34 years old.
Your CDs are all stipulated as such:
|3 pieces (bestseller)||RM10|
These prices do not include postage
Customers typically buy their CDs for wall decorations, while some hang them with string, tape them to ceilings, or even hang them in their car’s rearview mirrors.
Get real with the future of your business
Even though they felt that their business was well received from the start, they still have moments when they wonder if their business is even relevant today.
“We’re a pretty small company, so sometimes it seems impossible for us to grow quickly like other companies,” added Lenne.
In that short amount of time they found that this business is also quite time consuming as they are only a two person team.
Some of their designs are ready for sale / Image Credit: Sisters And Brushes
Therefore, one of their greatest challenges right now is to balance quality and growth in their operations.
Even so, they are still grateful for how encouraging their followers have been to them.
“At this point we just want to get bigger, be more active on social media and have our own website,” Lenne told the Vulcan Post.
“We’d like to run a giveaway and online painting course. Hopefully we can get a bigger audience and more customers with it. “
- Find out more about Sisters And Brushes here.
- You can read other startups we’ve written here.
Selected image source: Lenne and Hanny Zulkiflly, founders of Sisters And Brushes