BlueSG Reportedly In Talks To Be Offered To Goldbell Group

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BlueSG was launched in December 2017 and claims to be the second largest electric car sharing service in the world.

Since December last year, BlueSG has a fleet of 667 shared Bluecar electric vehicles and 1,487 charging stations, which are spread across 374 locations in Singapore.

The Straits Times reported today (Feb.1) that BlueSG, a subsidiary of the Bolloré Group, is in “advanced talks” with the local transportation and engineering firm Goldbell Group to take over the company’s operations.

The discussions appear to have been going on for about a year and, according to the report, an agreement in principle has since been reached.

Goldbell has been hugging EV since 2018

The Goldbell Group was founded in 1980 and is Singapore’s largest sales and leasing company for commercial vehicles and industrial equipment.

Goldbell has a diversified business portfolio that operates under three main business pillars: sales, leasing and financial services.

The company owns a fleet of trucks, vans, automobiles, buses, and forklifts that it rents to companies such as transportation companies and logistics startups. It’s also the driving force behind all of the deliveries from Lazada, Qoo10, Redmart, SingPost and Ninja Van.

In a 2018 interview with Vulcan Post, Arthur Chua, CEO of Goldbell, shared that he leads the Future Mobility division, which focuses on innovation and technology in transportation.

He also announced at the time that Goldbell had plans to electrify his vehicle fleet. In 2019 Goldbell set up a robot-assisted workshop that has sufficient power to charge vehicles.

Even as the company continues to advance its future mobility plans, Goldbell has emphasized that its core business in leasing and distribution is not lagging behind.

Vulcan Post has approached both BlueSG and Goldbell Group for comments.

Selected image source: BlueSG

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