Looking good in photos is a skill that can be taught (hence the number of stories we’ve published on the subject) and one of the easiest ways to control what you are wearing. As you’ve probably guessed, some colors look much better on camera than others, and who better to tell us exactly what they are than Lee Eiseman, executive director of the Pantone Color Institute and author of the new book The Complete Color Harmony, Pantone Edition ?
When it comes to the worst color for photos, Eiseman said: “Plain colors are always best in contrast to patterns. Very pale pastels and whites can make the subject appear washed out. Color in make-up can, however, help a lot, especially with professional make-up -up applications. Cameras sometimes have difficulty switching between very bright contrasts, so it is best to keep brights as fixed parts rather than separating them. “
So what should you wear? Offering many options for the colors, Eiseman stated that “the best colors are deep reds, teal / turquoise, and other shades in the teal family (the most universally flattering family of all colors). Rich and deeper greens, purples, and blues are all good . If a neutral color is preferred, gray is best, even better than black. Earthy and warm browns are good. Black and white combined can also provide too much contrast. Mid-tone or bolder rose-pinks and corals are flattering. “
Given your newfound knowledge of photogenic colors, you are probably ready to add some to your wardrobe, right? That’s what we’re here for.
Keep scrolling to buy parts that look great in photos.